This Privacy Policy describes how your personal information is collected, used, and shared when you visit, use or make a purchase from GOUKOUPLAASWAG.CO.ZA (the 'Site') to comply with the  Protection of Personal Information Act 4 of 2013 ('POPI').
The terms:

• 'Personal Information', and 'process/processing' bear the same meanings as set out in POPI Act.
• 'we', 'us' or 'our' refers to 'GOUKOUPLAASWAG.CO.ZA' or 'GOUKOUPLAASWAG.
• 'you' and 'your' refers to every person that visit this 'Site' also referred to as a visitor or a user.
• 'registered user/(s)' refers to anyone who registered on our 'Site' with a unique email address and password and other Personal Information to be able to use our 'Site'.

PERSONAL INFORMATION WE COLLECT
When you visit the Site, you hereby consent to our Privacy Policy and agree to its terms and allow us to automatically or otherwise collect certain information about you and your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as 'Device Information'. Personal Information that we may collect when you register to use our 'Site', include your:

• Name and Surname;
• email address;
• Physical address;
• Telephone Number(s);
• Online identifiers such as Device Information.

We collect Device Information using the following technologies:

• 'Cookies' are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
• 'Log files' track actions occurring on the Site, and collect data including your IP address, geographic location including your device's global positioning system signal and information about nearby wifi networks and cell towers - if available, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• 'Web beacons', 'tags', and 'pixels' are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we may collect certain information from you, including your name, billing address, shipping address, payment information (payment method, email address, and telephone number). We refer to this information as 'Order Information'. When we talk about 'Personal Information' in this Privacy Policy, we are talking about Device Information, Personal Information and Order Information as defined by POPI. Should your Personal Information change or you wish to amend and/or correct this Personal Information you can do this by updating your registered user information in your account profile by clicking on My Account. You confirm that the information you have provided is accurate, current, true and correct and that the information does not impersonate or misrepresent any person or entity or falsely state or otherwise misrepresent your affiliation with anyone or anything.

HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). In addition, we also use your Personal Information to:

• Identify you;
• Verify your identity;
• Create a user account for you;
• Communicate with you to provide you with updates and information relating to orders placed;
• Understand and analyze how you use our website;
• Screen our orders for potential risk or fraud; and
• When in line with the preferences you have shared with us, provide you with updates and other information relating to the website, information or advertising relating to our products or services.

As a registered user on our 'Site', we also process your Personal Information in order to:

• fulfill our obligations to you when you have ordered goods in order for us to deliver those goods and process returns;
• provide you with information, on products you request from us;
• communicate with you regarding billing, customer support, resolving complaints and quality control;
• send you information about products that may interest you (unless you have opted out of receiving such information);
• comply with any legal or regulatory obligations required by law.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). We do not sell your Personal Information to third parties for their marketing or any other purposes

RECORD RETENTION AND RESTRICTIONS
We may keep your Personal Information for as long as:

• we need to provide our 'Site' and products to you;
• it is required and/or allowed by law and is in line with our internal retention policies;
• you have not requested us to stop processing your Personal Information.

We will retain your Personal Information for as long as is necessary to achieve the purpose for which this information was collected or subsequently processed. If your Personal Information is used for more than one purpose, we will retain it until the purpose with the latest period expires but we will stop using it for the purpose with a shorter period once that period expires. By accessing and using our 'Site', you give consent to us to retain records of your Personal Information for no longer than may be necessary to achieve the purpose for which the information was initially collected or subsequently processed. If you are below the age of 18 years, you must always get permission from your parent or guardian before you use our 'Site' or give us your Personal Information. We may check that your parent or guardian has given you such permission, for example by asking you to provide us with your parent's or guardian's contact details so we can contact them. We may also check that the contact details you have given us are correct and are the details of a person who is actually your parent or guardian. If we are not able to verify such permission or if a parent or guardian confirms that you do not have their permission, you may not use our 'Site'.

SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. We use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout. When we transfer your Personal Information outside of the geographic borders of South Africa, we will ensure that we do so in accordance with the requirements for lawful transfer outside of South Africa as set out in POPI. By accessing and using our 'Site', you consent to us transferring your Personal Information outside of South Africa as set out in POPI. Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

SECURING YOUR PERSONAL INFORMATION
We secure the integrity and confidentiality of your Personal Information in our possession or under our control by taking appropriate, reasonable technical and organisational measures to prevent loss of, damage to or unauthorised destruction of Personal Information; and unlawful access to or processing of Personal Information. Should you disclose your Personal Information to any third party other than to us, we shall not be liable for any loss or damage arising or suffered by you as a result of the disclosure of such Personal Information to any third party. This is because we do not regulate or control how that third party uses your Personal Information. You should always ensure that you read the privacy policy of any third party.

BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative's ('NAI') educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work. You can opt out of targeted advertising by using the links below:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: http://optout.aboutads.info/.

DO NOT TRACK
Please note that we do not alter our Site's data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS
Having provided adequate proof of your identity, you have the right to:

• view, correct and/or amend your Personal Information we process. Please note that as a registered user, you can do this through your user account for the Personal Information reflected therein;
• request a record or description of your Personal Information. We may charge a fee in order to provide you with this record of your Personal Information. Where requests to access and amend your Personal Information are manifestly unfounded, excessive or repetitive, we may charge an additional administrative fee or refuse the request;
• request to have your Personal Information corrected, destroyed or deleted;
• us complying with your requests upon receipt unless we have credible reason why we cannot comply;
• us indicating where, if we cannot agree whether to correct or delete your Personal Information as requested, that a correction or deletion was requested but was not made;
• inform you if reasonably practicable,  should we change your Personal Information and this has an impact on decisions about you;
• notify you of the action taken by us because of your request;
• notify you of unauthorised access to your Personal Information;
• provide you with reasonable evidence of our compliance with our obligations under this Privacy Policy on reasonable notice and request;
• Submit a complaint to the Information Regulator.

THE INFORMATION REGULATOR
If you have any complaints about this Privacy Policy or our compliance with this Privacy Policy you can lodge a complaint with the Information Regulator. The contact details of the Information Regulator are available on its website at: https://justice.gov.za/inforeg/ If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION
When you place an order through the Site, we will maintain your Personal and Order Information for our records unless and until you ask us to delete this information.

CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us via the Contact us / Kontak Ons button or by postal service to: The Information Officer, GOUKOUPLAASWAG, Plaas Kleinrivier, Riversdale, Western Cape, 6670, South Africa